To identify good sales people or people with good potential for selling, you need to identify candidates with specific traits.
Traits are genetically inherited or environmentally influenced features that a person possesses. Regardless of the product or industry, traits become the baseline for recruiting sales representatives.
Customers make primary contact with your company through your sales people. They tend to buy from people they know and like. As a result, good sales representatives tend to have outgoing, friendly, approachable and likeable personalities. They also need to demonstrate patience and the “thick skin” required to deal with the challenges, obstacles and rejection involved when customers say “no.
Most Common Traits
These are some other traits commonly found among successful sales representatives:
For more information, contact Wallace Management Group at (203) 834-0143 or email David Wallace.
© 2009, David P. Wallace