Strategy

Sales & Marketing StrategyWe work with your team to develop or refine your corporate strategy to focus your team on the right markets, the right customers and selling the right products and services.

Many companies succeed by doing what has always worked for them. Until it no longer works.

Markets change. You can too. Successful strategies focus your team so they can adapt to market changes.


At Wallace Management Group, we assess your markets, your customers, your products and your company. We help you put together a strategy that works, and then we work with you to implement it. To develop your strategy, we help your team explore, analyze and document these areas of your business:

  • Vision, mission and values
  • Overall markets and target markets
  • Ideal customer profiles and customer mix
  • Competition
  • Strengths, weaknesses, opportunities and threats (SWOT)
  • Product mix
  • Departmental initiatives
    • Sales
    • Marketing
    • Operations
    • Supply chain
    • Human resources
    • Finance
  • Financials and budgets

Wallace Management Group
We can help you achieve your business goals. Contact us at +1 (203) 856-9400 or via email to discuss how we can help you drive more business.